« Big Bang Confirms USA Tour
Look Out, Albuquerque! »


He’s bad, he’s nationwide….or is that WORLDwide? In my previous interview with Sung Kang, I made a brief reference to Kang’s ad campaign with China-based Jump Shoes. But this recent collaboration is much more than “Kang as spokesmodel.” It truly is a sharing of ideas, and a new way for Sung to exercise his many creative gifts. Here’s the first short film from a series developed by Kang and the Jump Shoes marketing team, and produced by Arowana Films:

Prior to this, Kang eschewed advertising work. His agent reportedly said, “Would you buy Tide from Sung?” But Kang’s long been a fan of their shoes, wearing them in several of his films. So, Mr. Kangsta endorses a product that he believes in.

What’s your favorite aspect of the short? I love the ironic trucker hat, and the vibe of the New York City subway.

More shorts to come!

If you’re curious to know more about how the Sung Kang/Jump Shoes collaboration, check out Jump Shoes’ blog for all the details.


Rating:
(Avg: Need 5 votes)
 

 
0
0

LOL
0
WTF
0
Cool
0
Win
0
Fail
0
Cute
0
Geeky
0



« Big Bang Confirms USA Tour
Look Out, Albuquerque! »

No reactions to display.

14 Comments »

Dear Guest, please login to comment

Login

You can use your Mixr, Facebook, Twitter, Google, or Yahoo account to comment

Create New Account | Forgot password?


Please keep the comments clean by not posting advertisements, profanity, or personal attacks. Terms of Use.

Having trouble registering? Try our non-javascript registration page.

 
Sakura - 10/29/08 11:25 pm

Somehow this reminds me of 21 Jump street. haha

lol


elenastevenson - 11/05/08 3:10 am

SeniorForever et al...David and Jessica Foox are the artists behind the Sung Kang mural. Find out more at the Jump Shoes blog http://jumpshoes.wordpress.com/tag/89-spring-st/
or the KungFoox Art Collective http://kungfoox.typepad.com/

Thank you! They’re amazing.


SeniorForever et al...David and Jessica Foox are the artists behind the Sung Kang mural. Find out more at the Jump Shoes blog http://jumpshoes.wordpress.com/tag/89-spring-st/
or the KungFoox Art Collective http://kungfoox.typepad.com/


It looks like someone just did it for fun like graffiti.


It’s beautiful!


Yeah it is pretty cool. smile Do we know the artist that did it?


That’s a beautiful mural.


Sung Kang power! I swear I love anything he does! hehe Mia, they are clean when I ride raspberry lol from the westcoast to the east coast


I feel you, Mia. I bet they cleaned it up nice for that shoot : )

Yes, MissKang, Kangs rule smile


Why are the subways never that clean when I ride LOL!~


That’s awesome.


I want my own shoe.


Kangs are awesome.


Somehow this reminds me of 21 Jump street. haha



Follow Us


suggest a link

Ningin Voices

newsletter

Tips

We love to hear from our users! Let us know what you'd like us to write about at tips@ningin.com.

PopularBlogPosts

MustRead

Categories


Archives