Another one? Seems like Samsung and SM Entertainment are best friends as SNSD is now the new face of the HaHaHa Campaign.

They’ve changed up the song this time around after Kim Yuna and DBSK have beaten the song to death. I can’t say whether or not I like it but the girls definitely look cute.

The HaHaHa Campaign was started as an online promotion of hope and cheerfulness in Korea. Having only started in December 2008, they’ve had over a million visitors. There’s no official record of anyone actually being hopeful or cheery though.

[source]