The year 2011 is almost over and lots of things have happened during the past few months in the KPOP world. We’ve seen music videos, photoshoots, variety shows and most especially the short CFs. CFs have played an important role in the KPOP world knowing that its a way for groups to promote themselves despite appearing for just a few seconds. The question is: What’s the best CF of the year? It was hard to choose, but down below are my 5 nominees.
Super Junior’s Kyuhyun Thai Mashita CF
Following their Mr. Simple promotions a few months ago, Super Junior’s evil maknae Kyuhyun strikes again with his Thai Mashita CF, which was released around last June 2011. If you saw the CF, you first see Kyuhyun entering a random coffee shop looking rather cool as he swoons those girls sitting on the table with his cool dance moves. However, the part which gave a huger impact for me was the way he delivered those seaweed packs. I mean who would have guessed that under that big coat of his was just 2 packs of different flavored seaweed!
2pm’s Nichkhun and F(x)’s Victoria Caribbean Bay CF
Following the the previous Caribbean Bay CF which featured the members of 2pm and SNSD, this CF was able to express a funner experience in Caribbean Bay as the most loved “We Got Married” couple, Nickhun and Victoria is seen jumping of the high waterfall and into Caribbean Bay’s long water slide! Although there’s wasn’t a song like the previous one, in my opinion I like this CF more because not only do I love the WGM couple, but also because the way the presented it gave me this sudden rush to go to Caribbean Bay as well.
Lotte Duty Free CF
Giving more of a music video feel seeing that we see some famous celebrities such as Hyunbin, Choi Ji Woo, Song Seung Heon, JYJ, Big Bang, 2pm, Kim Hyun Joong and Jang Geun Suk singing in the CF, Lotte World was able to express their creativity by showing this epic video. Not only the stars and the fantasy themed placed made this a memorable CF, but the fact that they made me remember the word “Lotte Duty Free” because of the catchy song.
IU Samsung Galaxy S Hopin CF
Featuring Korea’s little sister IU and Secret Garden’s Jang Seo Won, this CF was able to show some features of the Galaxy S Hopin. It starts of with Jang Seo Won fanboying over IU’s Good Day MV. IU enters the bus and starts to grab his attention by imitating the video, doing adorable things and of course annoying him. What made me love this CF was because it does not only shows IU’s cuteness, but also how people can actually be into a phone without even noticing that an artist is right behind you.
SNSD Daum My People CFs
Featuring the famous Korean site Daum, SNSD was able to attract many viewers due to their immense popularity. SNSD never fails to promote brands knowing that they would always carry big names when it comes to CFs. I really loved the SNSD’s Daum CF because not only were they able to encourage viewers because of the catchy song, the short CF was able to tell us everything you need to know about the CF.
And the Best CF of the Year goes to….
The Lotte Duty Free CF! I picked this as the Best CF of the Year because not only do I think fans learned to love this CF because of its catchy rhythmic song, but mainly because Lotte World really did a good job in picking famous Hallyu Stars to attract the attention of the viewers. They were able to promote the video really well in terms of letting viewers see what they have in store for us in Lotte Duty Free, as well as, making viewers remember their name by repeating it in the song numerous times.

December 19, 2011 07:00 PM | by